ReviewPro are an established online reputation management solution for hotels.
8,000 plus hotels worldwide are using their suite of web-based products to improve guest satisfaction by managing comments about their business and quickly resolving
issues online.
The good news is ReviewPro have now adapted their excellent online platform to answer the reputation management needs of restaurants, coffee bars, pubs and cafes.
And I am really pleased to have been asked to partner with ReviewPro and introduce this fantastic online reputation management (ORM) solution to our UK restaurants.
So why is this web-based product so good?
Online reviews play a critical part in the decision-making process of customers when they are deciding where to eat. As a business, you cannot control what is being said. But rather than ignoring the comments, you can monitor and manage the reviews, working proactively to improve your online reputation.
Here are five ways ReviewPro’s online reputation management tools can help:
1: Get an immediate overview of your online reputation with their Global Review Index™
Time is something that is in short supply running a busy restaurant business. You probably don’t have time to trawl through the review sites and social media looking for positive and negative comments to see how well your restaurant is performing.
This is why ReviewPro Global Review Index™ is so helpful. They have devised a scoring system that is now seen as the industry standard for online reputation measurement. By aggregating all the online reviews and comments, ReviewPro calculates a Global Review Index™ (GRI) score that provides you with an immediate view of your restaurant’s online reputation performance.
If the score is above 80%, you are doing okay. Your online reviews are mostly positive- although there is always room for improvement. If your score falls below 70% there is an issue that needs investigating as negative comments are dragging your GRI score down.
Monitor your GRI score overtime on a simple line graph to see the dips and peaks in your online reputation. And compare your score against up to five of your closest competitors.
2: User-friendly dashboard and reports
ReviewPro collates all the data from your online reviews and presents them on visually intuitive, simple-to-understand charts and dashboards. This saves time by enabling you to track and analyse your online reputation to monitor when and why your business is performing well- or not.
ReviewPro quickly highlights issues with your online reputation that need investigating and responding to, in order to prevent further damage to your brand image.
This is backed up by their automated email alerts and downloadable reports to share the most relevant metrics with key stakeholders in your organisation.
3: Compare your restaurant with up to five competitors
Always important to learn from how your competitors are performing and ReviewPro enables you to gain this detailed competitive insight.
With their award-winning sentiment analysis, you can compare how your restaurant matches up in areas such as food, service and atmosphere. And see how key metrics like your Global Review Index™ score stacks up against your competition.
4: Monitor the sentiment of your reviews
ReviewPro’s sentiment analysis technology can distinguish positive comments from negative.
This is a valuable time-saving feature that enables you to drill down further into your online reviews and discover the areas of your business that are performing well and those that need immediate attention.
For example, an increase in negative comments with the keyword ‘service’ could highlight an underlying issue with staffing that could be damaging your online reputation and needs to be addressed as soon as possible.
Another example could be an increase of negative comments with the keyword ‘food’. You can investigate this further by doing a search to see if there was a particular day or week that the negative comments with ‘food’ increased. If there is, you may be able to identify the reason for the negative comments as being a change in supplier, problems with a particular staff member, or another similar issue.
5: Excellent customer support
The ReviewPro multi-lingual client services team offer both initial and ongoing training and support to ensure you’re getting the most from their platform. If you have any problems or queries, they’re always quick to respond.
And don’t be put off by the thought of having to set up the online platform yourself. The ReviewPro team will do all this for you.
These are just a few of the reasons why I am so excited about becoming the UK partner with ReviewPro. There are many more that I haven’t mentioned, including their integrated social media monitoring tools- a good reason to check out their online reputation management platform further.
Fill in the form below and I will be happy to arrange a free, no obligation demo with one of the members of the ReviewPro team:
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